Brazil - Jesus Euzébio Lopes

Jesus Euzébio Lopes is the sixth of ten siblings in a family of farmers, where coffee has always been the main source of income. At the age of 26, he started his own coffee plantation, beginning with a thousand plants. With the support and dedication of his wife, he expanded the area, increasing both production and quality. Today, the lot produced with the Arara variety is in its third year of harvest, cultivated on land that, according to history, was heavily exploited for over 200 years with other crops, mainly sweet potatoes.

The previous owner used to transport his products by ox cart for about 60 km to load them onto the train in the town of Cajuri. With the money from the sales, he financed excavations on the property in search of a supposed pot of gold, which, according to legends, had been buried by the bandeirantes (explorers). With a sense of humor, Jesus jokes that perhaps the real "pot of gold" has turned into the Arara coffee — which, with its yellow color and exceptional quality, shines like gold in the cup.